Blogging Again

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Recently, I had to research something for a project I’m working on which required me to use the wayback machine to track down some dates on my old blog.

I got sucked in and started reading 10 year old posts I wrote.

It was incredible to revisit old artwork and be reminded of my thought process back then. I may have gotten a little nostalgic, but more so I was reminded of what an engaging medium blogging is to to tackle subjects and share process.

I began to wonder why I ever abandoned my blog.

Then it hit me, I stopped blogging around the time I started using Instagram.

I exchanged the ease and glitz of social media for my lame-o blog that didn’t even show how many followers I had, and couldn't tell me if people liked my post or not.

Social media has been great, and there’s a bah-jillion artists on there to follow. But I’ve been feeling this urge to engage in deeper ways with people online that I’m not getting that with tweets, grams, and status updates.

I think social media values and promotes the superficial and easily consumed. Because of that, creators are trained to create work that fits those needs. As a result everyone is interacting in increasingly smaller ways with increasingly more people.

A blog post asks a person to settle in. Whether you’re sharing your process, unpacking an idea, or telling a story, you’re asking for a more captive audience. You’re requiring more attention, and the audience that accepts that invitation is more likely to build a stronger bond with you and your work.

That’s why I’m blogging again. I know only a small percentage of my online following will read my blog posts, but I’ll know that those that do are my people. They are the ones who will want to connect on a less superficial level.

To my blog: Sorry I tucked you away in a little box and abandoned you. I'm back now, and will never leave you again.

- Jake